Vittorio Colao Chief Executive, Vodafone

Vittorio Colao (48) holds a Business Degree from Bocconi University and an

MBA from Harvard Business School.

He started his career in Morgan Stanley, then Mondadori, the Italian publisher, and then McKinsey in

Italy where he was Partner until 1996, working in the media, telecommunications and industrial goods

sectors. He also headed the finance practice and consultant recruitment.

Vittorio joined Omnitel Pronto Italia, Italy's second mobile operator in 1996, becoming CEO in 1999,

and Regional CEO Southern Europe for Vodafone Group Plc. in 2001, following acquisition of the

business. He became a Board Director of Vodafone Group in 2002 and subsequently Regional CEO

for Southern Europe, Middle East and Africa.

In 2004, he left Vodafone to become CEO of RCS MediaGroup, the leading Italian publishing

company.

He returned to Vodafone in 2006 as CEO Europe and Deputy Group CEO, and as a Board Director.

Vittorio was appointed CEO of Vodafone Group Plc in July 2008.